PR & Influencer Marketeer

WHAT WE’RE ALL ABOUT

At Stoov we want to warm people, not the planet. That’s why we flipped heat on its head and made it personal. Like, really cosy and snuggly and warm and wonderful. Now people can turn down the thermostat and take warmth with them wherever they go. That is our heritage, and we are very curious to see where we go from here, together. 

We sell our products online directly to consumers and the hospitality industry. Since we have so much warmth and stories to share with our audience, we need someone who works together with our PR agencies to make sure we get noticed at as many publishers as possible and manage influencer collaborations to bring our brandstory across. 

WHAT YOU’LL BE DOING

In this role you will implement our global PR & Influencer strategy, in line with our marketing calendar. You will be managing output from our agencies and influencers, to make sure we grow the engagement with our audiences across our different geographies in the most distinctive and warm way. We need your creative brain to develop specific briefs and organise PR events that inspire publishers and influencers and keep Stoov top of mind. You love to test your output, adjust it and optimise it to prove what works best and what does not. You have a radar for publicity, see possibilities and angles to bring our brand story across. You will support our BrandComms Manager to carry out the PR and influencer strategy in the most effective and creative way.

Your KPI’s:

• Media value in EUR

• Influencer ROAS

• PR & Influencer reach

WE’D LOVE IT IF YOU’D

• Be as dedicated to the planet as we are;

• Have completed a Bachelors or University degree;

• Have 1-3 years of working experience in PR & Influencer marketing, preferably in the B2C market;

• Know your way in the media, have a network of publishers and influencers;

• Have excellent communication and negotiation skills; 

• Have fluent Dutch and English speaking and writing skills, German speaking and writing is a pre

• Come up with creative angles and ideas to bring our brand story across to our audiences;

• Have event planning experience;

• Come up with your own ideas and initiatives.

• Share our entrepreneurial mindset.

• Enjoy a fast paced & dynamic environment.

• Be eager to learn and grow.

THE PERKS OF WORKING AT STOOV

• Salary Range: €2750 - €3250 (depending on experience)

• Working together with a team of ambitious and fun colleagues

• A lively, informal and warm working environment;

• A Stoov® product of choice at the start of your employment;

• 20% Family & Friends discount;

• Delicious coffee, healthy lunches and plenty of after work drinks and activities;

• Many learning and growth opportunities;

• Contributing to building a fast-growing international brand;

• An attractive pension scheme.

WELLBEING & SUSTAINABILITY

Warming people not the planet, is something we take very seriously at Stoov. We do everything with sustainability in mind and have become B corp in 2023. When we’re not thinking about mother earth, we’re thinking about you. It’s really important to us that you feel safe, welcome and appreciated. We’re a brand built on positive energy.

THE PLACE WHERE YOU BELONG

We welcome everyone with wide open arms. We create an environment where everyone feels safe and welcome. And free to share the best version of themselves. No matter how they identify, who they love or what culture they feel at home in. For us, different people bring different experiences, perspectives and backgrounds. And we need all of those to grow as a company, and as individuals.